KUALA LUMPUR – Grab Malaysia is expanding its #SavewithGrab campaign, which was introduced last year, to enhance the accessibility of on-demand services by targeting budget-conscious consumers amid the changing economic landscape.
This campaign is in response to Malaysia’s economic outlook for 2024, which predicts an inflation rate of 2.1% to 3.6%, emphasising the need for practical and accessible everyday solutions.
Grab Malaysia head of marketing Hassan Alsagoff said they intend to serve all Malaysians in every way possible by making its platform more accessible to a broader range of consumers.
“New updates, such as GrabUnlimited Long Term Plans and Stamp Cards, not only help us stay relevant in the minds of budget-conscious consumers, but also open up more savings opportunities for all of our consumers while potentially increasing earnings for driver, delivery, and merchant partners,” he said in a statement.
Another notable feature that has been rolled out to consumers is the GrabCar Saver, which allows passengers to save up to 20% off the regular fare. This service is currently available in selected cities and times.
Additionally, Grab is bringing back fan-favourite promotions, the ‘Kombo Jimat’ and ‘Pakej Rahmah’ deals, to complement its existing HotDeals and HungryDeals promos, in order to help Malaysians get the best eats at the lowest prices.
Grab is also expanding the initiative with its digital bank counterpart, GXBank, where customers can enjoy various rewards and savings, such as 1% cashback for every online and offline transaction via the upcoming GX Card.
Customers can save with a 3% annual daily interest rate simply by opening a GX savings account.
“Our ultimate goal remains the same: to be the most accessible on-demand platform for everyday services for every Malaysian. And ensuring we have affordable options and additional savings opportunities is just one of the needs we feel are vital to supporting Malaysians.
“As we continue to serve everyday Malaysians, we look forward to meeting even more of their needs, whether they require budget-friendly, quick and fast, or customised solutions,” Alsagoff said. – January 18, 2024